Previously we looked at the pros and cons of mobile-enabled websites versus custom-built apps for accepting mobile payments. But there’s no point developing a mobile site or an app unless it’s secure and safe to use.

SMEs should invest as much time and energy in ensuring the security of their mobile sites and apps as they do on protecting their website assets, says Jonathan Forde of Dublin-based online payment provider Realex Payments.

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The mobile payments market is expected to quadruple by 2014, reaching USD630 billion in value worldwide, according to research conducted by Juniper Research in mid-2010. Juniper found that the value of mobile payments reached USD170 billion in 2010, accounting for around 5 percent of total e-commerce retail sales.

The growing demand for m-commerce functionality is being driven by the rollout of mobile devices with broadband capabilities, says John Clarke, head of product innovation at Dublin-based payment provider WorldNet TPS.

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Update: For reasons outside of our control, this event has been postponed. It is an area that many software companies have expressed an interest in, and we hope to pick this up again in the New Year.

Smart and Mobile devices are already bringing major challenges and opportunities for companies in the financial services and software area.

  • Do you know how changes in the card and payment sector will change your business?
  • Are you able to manage the trust needed for these devices, and the risk that new technology brings?
  • With the advent of smartphones, are you giving your users the best possible experience?
  • Do you know who is likely to survive in this sector?
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Financial products and services will be increasingly influenced by smart and mobile devices.  As a company selling (or wanting to sell) into this sector, are you at risk of losing out? To help companies, we’ve brought together some leading authorities in the who will share their experience and foresight

  • Paul Rogers Chaireman of Vendorcom , the Cards & Payments Community
  • Kevin Smith, Senior Vice President, Fraud Management ,Visa Europe
  • Dave Northey, Technology Evangelist.  Microsoft
  • Mark Beresford, Director E-Commerce, Edgar Dunn and Co

Full details of the event are below, click here to register online.  Numbers are limited and will be on a first come first served basis. Doreen McKeown, Enterprise Ireland, Tel. 01-7272293 or email Doreen.mckeown[at]enterprise-ireland.com

Event details (more…)

Mobile applications (often known simply as ‘apps’) are software programs that allow phone users to do everything from play games to making purchases.

For SMEs who are not in the mobile application development business, the best use for mobile apps is, first, to create a mobile storefront that allows mobile phone users to purchase your products and services and, second, to promote your brand among mobile users. (For some examples of apps created by Irish companies, visit www.apps.ie.) (more…)

Choosing the right mobile device can save your business money, improve the efficiency of your workforce and streamline your company’s workflow. Recently we looked at mobile phones, PDAs, smartphones, Blackberrys and the iPhone. Here we’ll turn our attention to laptops, netbooks (also known as mini-notebooks) and so-called ‘smartbooks’.

How can these devices fit into your business plan? (more…)

Choosing the right mobile device will save your company money, improve the efficiency of your mobile workforce and streamline your company’s workflow. But with so many mobile devices on the market today – from the humble mobile phone to netbooks, smartphones and the soon-to-arrive ‘smartbook’ – it can be difficult to make that choice.

Remember that budget will be factor – both in terms of the initial outlay and the cost of your service plan – but so will functionality. (more…)

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