www.Loc8Code.com , the new all-Ireland digital address code, providing precise address information was  launched today at the The Science Gallery, Trinity College, Dublin. This new digital address code system will be of immense benefit to all businesses and individuals who need to receive and deliver products and services on the island of Ireland. There is research to show that the system can also deliver considerable savings in transport costs, for those using the system, because of the precision of the address when used in conjunction with a satellite navigation device.

TV personality, adventurer and worldwide traveler Charley Boorman spoke at the launch today.

The innovative business initiative, which has the support of Enterprise Ireland, and references Ordnance Survey Ireland and Ordnance Survey Northern Ireland/Land & Property Services map data, has been developed by Cork-based company Loc8 Code Ltd. in collaboration with Garmin Europe, a global leader in navigation and communications. Loc8 Code will employ up to 20 people, to ensure an effective and efficient roll out of the system.

Gary Delaney, CEO of Loc8 Code Ltd speaking at the launch said,

‘The Loc8 Codes will improve destination and address searches across the whole island of Ireland and enable consumers to generate their own codes, thereby pinpointing the specific location of their individual private residences and commercial properties to within +/- 6 metres. Consumers will then communicate their Loc8 Code to businesses such as multi-drop vehicles, web retailers and emergency services who, through the use of Garmin sat nav’s, will find their location more rapidly.

A Loc8 Code is an add-on to traditional addresses and those addresses which are language independent. It is a more precise way to pinpoint any delivery point or address. Businesses and individuals can engage with the system on a voluntary basis and early indications are that we will massive participation right across the island’. The service is free to end users when they log on to Loc8 Code’s website,

Clive Taylor, Garmin’s Director of Product and Marketing added:

‘Reducing the stress of navigation or travel is key to Garmin’s ethos and the last few kilometers of a journey are often the most stressful. With Loc8 code now available on our sat nav’s, our customers now have a more precise solution when traveling around Ireland. This, coupled with immediate savings in terms of journey times, fuel and money, represents a significant step forward in satellite navigation in Ireland which our customers can benefit from.’

It is anticipated that Loc8 Codes will be widely available throughout Ireland by Quarter 3, 2010.

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