Case study: Cheval Equi

Posted by Eoin O'Siochru on 29 September, 2009 in eMarketing - (Be the first to comment)

Cheval Equi is an equine welfare company based in Waterford. It launched in 2008 after examining certain technologies developed at the University of Limerick and deciding that these technologies could be marketed to the animal health industry.

The company’s products are based on equine equipment that improve the welfare of horses. One of these products, Equi-Feeder, allows owners to clinically feed a horse with the correct amount of food up to 16 times a day automatically. The company’s other product is called Equi-Watch and it monitors and reports on the amount of water a horse drinks per day. The SME also installs the software, which supports these products, for its customers. (more…)

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Interview: David Curtin, IEDR

Posted by Eoin O'Siochru on in eMarketing - (Be the first to comment)

The IEDR is the organisation charged with managing dot-ie (.ie) domain names in Ireland. David Curtin has been its chief executive since 2002.

Before joining the domain registry, he worked in accountancy with KPMG and Smurfit, running Smurfit Software Services. We asked Curtin about the future of the dot-ie domain and how Irish SMEs stand to develop online in the coming years. (more…)

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Achieving the right level of software licensing

Posted by Eoin O'Siochru on in eMarketing - (Be the first to comment)

Software licensing may not be the most glamorous aspect of the IT world, but non-compliance with your software vendor’s licensing requirements could see your company hit with costly legal action, potential fines and much embarrassment.

In August, for example, the BSA – the international body representing the world’s leading software companies – took legal action against four manufacturing companies in the UK, which it claims were guilty of using illegal software. Highlighting a discrepancy between the software installed across the companies’ computers and the number of licences held for each product, the BSA action resulted in charges of software piracy on the basis of copyright infringement. Three of the firms ended up paying STG32,000 in settlement costs, and two jointly spent STG18,000 on acquiring the appropriate licences. (more…)

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Countdown to Big Ideas Showcase 2009

Posted by Grace Labanyi on 25 September, 2009 in Uncategorized - (Be the first to comment)

There’s just over 2 weeks to go till the first Big Ideas Showcase which will take place in Croke Park on 13th October. Enterprise Ireland has selected over 20 technologies that have emerged from State funded research to present to an audience of over 150 potential investors at this one day event.
Attendance is by invitation only – click here for more information 

Microsoft Dublin Data Centre Launch

Posted by Paul Browne on in Microsoft | Saas | Uncategorized - (Be the first to comment)

I was lucky enough to get invited to yesterday’s launch of Microsoft new Data Centre. More on RTE and Microsoft’s own site.

ms_data_centre_dublin

Here are the important points;

  1. It’s Big.
  2. It’s the first data centre that Microsoft have built outside of the US. Kudos to the Microsoft Ireland team and the IDA for their success in getting the data centre located here.
  3. It’s a big deal for Ireland – maybe only 20 seconds on the RTE News, but that’s because stacks of servers don’t hit the ‘Human interest’ angle. This might be as important a decision as Intel coming to Ireland in the late 80′s.
  4. Did I mention that it’s Big? 300,000 Sq feet. That’s a lot of football pitches.

Seriously lads; forget about having a server under your desk, or even your own server room down the hall. Leave it to the professionals. Data Centres and the cloud is the way software is going.

Enterprise Ireland Launches new Video Channel

Posted by Paul Browne on 18 September, 2009 in Event | Public | Uncategorized - (Be the first to comment)

jim-cuddy-vimeo

Jim Cuddy of Enterprise Ireland presents an Overview of the New Software Economy for Ireland and discusses this new Irish Strategy going forward. Jim talks about creating a network of contacts, a cluster or community of people and companies to partner together and create the value chain. Jim also talks about the massive growth in SaaS – Software as a Service and the roll-out of 10 new sample company product prototype case studies over the coming months. Also discussed is several new training initiatives in Internet Leadership Training for 25 companies and Marketing.

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Bizcamp Dublin is tomorrow … see you there

Posted by Paul Browne on in Event | Microsoft | startup | Uncategorized - (Be the first to comment)

Really looking forward to Bizcamp tomorrow in the Guinness Storehouse Dublin. 5 Streams of 8 Sessions each = 40 Top speakers, not to mention the buzz of meeting 500 people in the business and technology areas. And it’s free (thanks to a word from the sponsors … )

Bizcamp

Want to say a big thank you for the guys who did all the hard work in putting the camp together. Keith, Emily, Alan and Jason, do ye not have a business to run as well?!

Key people that I’m looking forward to hearing are the two EI guys (David is talking at 11.30 about Business plan mistakes and Gerard’s on at 15.30 about how your startup should approach EI for the first time). I’m also looking forward to seeing Ciara talk about personal productivity (10am), Ronan about Microsoft Bizspark (10.45), Justin talking about Service (14.45) and Steve talking about Software as a Service (16.15).

Talk to you there!

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Case study: Equinoxe Alternative Investment Services

Posted by Eoin O'Siochru on 15 September, 2009 in eMarketing - (Be the first to comment)

Founded in 2007, Equinoxe Alternative Investment Services is a Bermuda-based hedge fund administrator. When the firm opened a Dublin office in 2008, the decision was made to centralise all company data in the new location.

With disaster recovery and expansion plans in mind, it made sense to centralise in Dublin rather than Bermuda, says David McAllister, Chief Technology Officer at Equinoxe. “One of the main reasons behind that decision was risk. Bermuda is very prone to hurricanes. Just last week Hurricane Bill was going past the island and there was a good chance that it was going to hit,” he says. (more…)

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Using third-party eCommerce providers

Posted by Eoin O'Siochru on in eMarketing - (Be the first to comment)

More Irish consumers than ever are now computer literate and have broadband access. Many of these people are using websites to buy airplane tickets, books, albums and gifts, and those SMEs without online stores are missing out.

“There are two reasons for having a website: one is to have an increase in sales and two is to make people aware of your product. Books and CDs and flowers and groceries are doing very well online. Tickets are doing very well online too,” says Michael Veale, CEO of online retailer Buy4Now.ie. (more…)

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A guide to open source software

Posted by Eoin O'Siochru on in eMarketing - (Be the first to comment)

Worldwide revenue from open source software was USD2.9 billion in 2008, and even with Western economies in the midst of recession, IDC expects that figure to grow by 34 percent this year. A compound annual growth rate of 22.4 percent will take the figure to USD8.1 billion by 2013, according to IDC’s July report.

Meanwhile, the open source OpenOffice.org productivity suite has captured nearly 13 percent of the Windows PC market, according to real-world PC usage data from the Exo.performance.network published in September. In contrast, 35 percent of Windows PCs now run some variant of Microsoft’s Office 2007. (more…)

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